
Around the world with T Monogram. Over the last month, our signature pattern has popped up in cities from Las Vegas to New York to London, creating an extraordinary 360 branding experience through mall takeovers, in-store events, digital creators and city-wide activations.
At the prestigious Galeries Lafayette department store in Paris, a pop-up installation and window display transformed T Monogram into surrealist-inspired sculptures. In Las Vegas and London, Ubers and taxi cabs received the T Monogram treatment with vehicles boldly wrapped in the pattern. Graphic and eye-catching projections illuminated the streets of New York City’s iconic SoHo neighborhood, and in Saudi Arabia’s capital, Riyadh, an exclusive T Monogram event featured a spectacular hologram show that lit up the night sky.
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